DIGITAL MARKETING

Planning a digital marketing strategy with Cavendish Media

means to use digital marketing to the fullest to inspire, lead and

achieve

OUR PLANS

For one of our plans or a bespoken offer talk to the sales department

DIGITAL MARKETING SERVICES

Social Media Marketing

We develop campaigns to improve your Brand Reputation and Brand Awareness, get new contacts and increase your sales. Hit the market with segment-aimed organised campaigns for your digital marketing strategy

Learn More

The best Social Media Marketing solutions for your company.

Nowadays, Social Media are fundamental to increase a brand’s reputation, specially at an international level. Freelancers, companies and organisations use social media to advertise a product or a service. In addition to the opportunity of broadening different ads through several platforms, you will be able to reach out potential clients wherever they are. Our service will enable you to create tailored, promotional and informative targeted ads.

Knowing how to communicate is important today!

Find out how you can start a communication with your customers and increase your online exposure through our services.

Our work:

• Social Media launch and management

• Brand Reputation and monitoring

• Social Media Marketing campaigns

• Online advertising and exposure

We think about the strategies which fit your business and implement them. Our goal is to create a good promotional campaign aimed at encouraging the customer’s desire to choose a product not at a rational level, but at an emotional one.

The more interesting and exciting the content is, the more it will be popular and therefore displayed.

Our Social Media Marketing strategies allow you to:

• Advertise products/services

• Increase your Brand Awareness

• Implement Lead Generation campaigns

• Direct users’ traffic to website pages

Guaranteed benefits with our Social Media Marketing techniques are:

• Brand-Customer Loyalty

• Brand Authority

• Tailored customer service

• Customer Satisfaction

• Increase in sales and business network

• Increase in the amount of users visiting the website

• Increase of Brand Awareness

We are aware that, in order to implement an effective Social Media Marketing strategy, we must consider the market in which a company operates and which media are best suited according to each type of business. For this reason, we select the social platforms on which it is nowadays essential to have an exposure (Facebook, Instagram, LinkedIn, Twitter).

For any social platform you can monitor and assessyour content posting success in real time. Managing your online exposure will lead your business to tangible results.

Content Marketing

You are going to stand out from competitors with amazing high-quality professional videos and images, integrated into your digital  marketing strategy, to show the world the best of your brand

Learn More

They say “a picture is worth a thousand words” and this is especially true when it comes to marketing!

Images and videos are effectively used every day to convey ideas, concepts, information and emotions to draw viewers’ attention and to lead them to perform relevant actions.

Most of the times, videos are even more effective than images. For instance, using professional video ads instead of images on platforms such as Facebook you will usually get results such as these:

2x the increase in clicks
Conversions increased by 20-30%
2-3x higher click-through rate


How to create professional video and images?

Which tools to use to get high quality and high-definition contents?

How to improve your brand’s reach and reputation using well-structured graphic contents?

With Cavendish Media’s expertise at your service you will be able to boost your business growth using:

High-quality marketing videos
High-quality marketing images
Design of graphic contents
Well-structured marketing video and images contents integrated into your marketing strategy

SEO Search Engine Optimization

We can improve your SEO to let your business be found among higher ranks in the results of search queries on the most popular search engines with organic efforts

Learn More

“Always the same story, how come that people find all my competitors on Google search but me?”

That’s simply because they have worked on their SEO!

SEO it’s still one of the most important sources of traffic for countless businesses. Could it come in handy for you too?

What are the most appropriate keywords for my market niche?

What modifications can I apply to my website to appear in the top ranks?

Does what I write, show or upload on my website affect SEO rank?

If you would like to improve your SEO but don’t know where to start, stop racking your brain about it! Tell us more about your business and let Cavendish Media’s expertise to the job at your place.

Google Ads Campaigns

We create bespoken Google Ads campaigns, either search or display ads, to boost your reach and sales. There is a reason why Google Ads is the most used marketing tool in the world

Learn More

Google Ads is the largest and most widely used online advertising network in the world, and millions of businesses use it to reach new customers and grow their business.

Advertisers who choose to use Google Ads can target users across two main networks, the search network, and the Display network. The search network refers to pay-per-click advertising, in which advertisers bid on keywords that are relevant to their business and have a chance to display their advertisements to users who enter those keywords into Google as part of a search query.

The Display network offers advertisers the option of placing visual banner-style advertisements on websites that are part of the Display network. The Google Display Network reaches approximately 90% of global internet users, a vast potential audience.

Direct Email Marketing

We enable you to reach your audience with bespoken email marketing campaigns. Find out more about one of the most powerful digital marketing strategies, the DEM

Learn More

Using email marketing campaigns is an effective and reliable way to stay in touch with your clients, but even to build new networks and nurture new prospect clients.

Many marketers and business owners, though, claim their emails are overlooked or marked as junk emails!

What are the secrets to prevent your emails to end up in the prospect’s spam inbox?

In which ways you can grow your audience with new subscribers?

Which tools should be used to meet your email marketing needs?

Rest assured, with Cavendish Media’s Team by your side you will be able to effectively stay in touch with your clientele, send regular updates, expand your brand’s reach to new prospective clients and gather new emails for your campaigns.

Web Marketing

Find out how your company can greatly benefit from plenty of strategies that can be developed using the potential of web marketing in the hands of true marketing experts

Learn More

Many think of web marketing as putting a few images and posts on the internet. Let us tell you though, that hoping to grow your business with web marketing without well-targeted and organized campaigns is a waste of your time!

Cavendish Media’s expertise is able to help you grow your business by leading your clients through the entire purchase process, from an initial stage of learning about your brand to the final decision to take action.

How to identify the most relevant target audience for your niche?

Which marketing tools are the most appropriate? In which combination?

How to effectively lead the prospect from A to B as smoothly as possible?

Cavendish Media’s expertise will enable your business to benefit from:

– Google AdWords campaigns
– Google Shopping campaigns
– Facebook and Instagram ads campaigns
– Email marketing campaigns
– SEM Search Engine Marketing

and much more…

We also provide websites and landing pages building service (click here to learn more) to lead your prospect through the marketing funnel, an actual learning path about your brand, in the most proper and effective way.

SEM Search Engine Marketing

The potential of tailor-made pay-per-click campaigns at your disposal. Get your products or services in front of the nose of motivated buyers, in the right place and at the right time

Learn More

Search engine marketing is the practice of marketing a business using paid advertisements that appear on search engine results pages. Advertisers bid on keywords that users of services such as Google and Bing might enter when looking for certain products or services, which gives the advertiser the opportunity for their ads to appear alongside results for those search queries.

Search engine marketing’s greatest strength is that it offers advertisers the opportunity to put their ads in front of motivated customers who are ready to make a purchase. That is why search engine marketing is so effective and such an amazingly powerful way to grow your business.

You may be wondering what the difference between SEM and SEO is.

Apart some exceptions, over time the definition of SEM moved towards a meaning of search engine advertising, essentially paid ads, with organic efforts (improvements to your website in the attempt to rank it in the first results of a search query) falling pretty much exclusively under the SEO umbrella.

SEMs will usually begin a campaign with comprehensive keyword research and competitor insights to create targeted campaigns that place their products and services in front of a target audience.

These campaigns include:
• Search Ads (text ads)
• Shopping Ads
• Display Ads
• Gmail Ads
• YouTube Ads

These are all different formats available within Google Ads.

When users search for specific terms that the advertiser is running ads against, they will see a custom ad or a shopping ad. Every time the ad is clicked, the business pays for this.

While both using SEO and SEM you are going to boost your website’s visibility, working just on the SEO takes usually much more time and you are going to wait a while before noticing the first results. On the other hand, it is true that SEM is a paid advertising type but it is also true that results are much faster and you are always in control of your campaigns.

Cavendish Media’s team is here to guide you in the SEM world to select the proper features and audience for your campaigns, managing your ads according to yours and the audience’s feedback and to help you let your sales take off the ground!

Google Shopping Campaigns

We launch bespoken Google Shopping campaigns to promote your e-commerce globally. Show your products online right to your specific market niche

Learn More

Are you aiming at boosting the sales of your e-commerce website? If so, Google Shopping is one of the options suited for your business.

While Google Shopping isn’t technically an online marketplace, actually more a “branch” platform of Google Ads, it provides shoppers the same opportunity to browse a variety of products based on their search query. Google Shopping also benefits retailers because, when a shopper clicks on a product link, they’re sent back to the retailer’s site to make the purchase.

In short, it displays your product information to shoppers and it does this as part of a standard google search, or when shoppers use the Google shopping tab.

A Google Shopping campaign is a great way to increase the visibility of your business, generate new leads, and allow customers to easily search for products and compare them for price and specs.

So, what goes into a Google Shopping ad (or Product Listing Ads as they’re officially known)? They include images of your products, as well as regularly updated prices, sales, offers, and other data.

Cavendish Media’s team can help you in all the steps of a Google Shopping campaign, from setting up a Google Merchant Center account to the selection of the right audience and the start of the campaign.

Optimizing the product images using best practices is also an important to make sure your contents are well visible and stand out in the page in which are displayed.

Finally, we will help you to set up remarketing campaigns for whoever visited your e-commerce or left your shopping cart without purchasing, exponentially increasing the chances you have to generate sales. 

Let’s Get Started

Ready To Make a Real Change? Let’s Build this Thing Together!

;